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Based in Copenhagen and owned and run since 2009 by husband-and-wife team Creative Director Ditte Reffstrup and Founder Nicolaj Reffstrup, GANNI has developed exponentially over recent years with its Scandi 2.0 sense of style full of personality and contrasts. From what started out in 2000 as an idea and desire to create the perfect cashmere knit, GANNI is now represented in more than 400 of the world’s finest retailers as well as through 21 concept stores across Denmark, Norway and Sweden. 
OUR COMMITMENT TO SUSTAINABILITY
At GANNI, when it comes to sustainability, being honest is more important
to us than being perfect and we strive to do better every day. We want to be open with you about our commitment to sustainability, and as a fashion brand, we view it as our moral obligation. We take a holistic approach, looking at everything we can, from the materials we source to make our clothes to how our factories operate and we’re always thinking about what impact our production has on the environment. Being transparent about the small steps we are taking towards
sustainability is our responsibility to you and the environment, and we’re
striving to do better every day.
It’s a start, and we’ll make sure we keep you updated along the way.